Showing posts with label book signing. Show all posts
Showing posts with label book signing. Show all posts

Saturday, April 17, 2010

A Book Signing... OMG!!!! What should I wear?!?!?!

So, I am still trudging along with book signings at the big box book stores almost every Saturday and Sunday.  It's fun and busy and I'm learning as I go.  There's one thing I hadn't given much thought to, though, until this morning: What should I wear?


Most of my book events of late have been squeezed in between work/school/social functions or commitments, so I've left home in the mornings dressed to suit all two or three appointments/engagements throughout the day.


Today was an easy day, however.  I had nothing "piggy-backed" on to today's book signing, and as I got ready to go, I found myself befuddled as to what to wear...


Should I look "authorish"?  I think that means something halfway between professorial and librarian.  Or perhaps "authorish" means Boho chic...  For a guy, I picture a tweedy blazer with leather patches on the elbows.

But what should women wear to signings?  The tone of my book is fast and funny, sassy and sexy, so a serious look or a suit doesn't seem to fit.  It occurred to me that it might be a good idea to dress like one of the characters in the book, but that would possibly only be effective with people who have read the book...?


Another thing I wonder about is hair and make-up.  Today I skipped the paint-by-number face and had the hair in a ponytail.  That's very natural and very "me", but I wonder if readers expect an author to look a certain way?


The only thing I am sure of as I go along is that I have greater success if I stand next to the signing table and say hello as people walk by.  They're more likely to chat (and buy!) than if I am seated behind a desk (I guess it seems I'm more approachable this way...).  So, because I stand for most of the time I'm at a signing, I have learned that comfy shoes are essential!

Tuesday, December 22, 2009

Libraries are your friends!

Hey there fellow authors and aspiring writers!

One thing I have seen little of (actually, almost nothing of) around the blogosphere is the topic of libraries.

As an author, I love libraries!

Now, writers out there may be saying: "But wait, why do you love libraries? People borrow your book for free. Wouldn't you prefer that people bought it rather than borrowed it? Don't you miss out on all those royalties?"

Hopefully lots of people borrow it!

Libraries are good to authors in three specific ways:

1. They usually promote new books, new authors, new titles. They often have newsletters offering blurbs on recent acquisitions. They frequently set up display tables with "new" books or "this just in," or they will sometimes set up a table by "Canadian authors" or other themes.

Unless you have a BIG budget, it would be next to impossible to get that kind of prominent display and/or publicity from the big chain bookstores.

Your book can and will get noticed because of any of these types of library promotion. For example, the Toronto library system ordered 14 copies of "Blood and Groom" and there are 33 holds placed already on returning copies. The Ottawa library system has ordered 7 copies of my book, as as of this morning, there are 24 holds placed on returning copies.

2. Okay, so you're not making huge royalties from each borrower, but the library users can spread word of mouth. People may notice them reading your book on the bus, or may see them reading your book during the lunch break. They may tell a couple of friends (or,hopefully many friends) about it ... and maybe some of those people will go out and buy a copy... When you're a new author, your main concern should be on getting an audience, building a readership, generating a buzz...

3. Libraries LOVE events: author meet & greet, readings, panel discussions, etc. Authors are generally welcome to bring books for sale and signing at such events. So, again, there's potential for word or mouth; there is an opportunity to build your audience; you might sell some books, and... I can't see any disadvantages.

As a new author, I am getting mixed responses from bookstores about having events. Some welcome the idea, but would prefer to wait until I have a second book out; some are more interested in having events with 2 or 3 authors. I can understand all this; it makes perfect sense as they're in business to sell books, and new authors might not be much of a "draw"... yet!

So, for now, I will keep plugging away at both, but I fully intend to spend just as much time promoting at libraries as I do with retailers.

Cheers and Merry Christmas!

Jill (and Sasha)

Wednesday, December 9, 2009

What a SMASH!



Well, the "Blood and Groom" launch party was last night, and I'm pleased to say it was a smashing success!

I've been worriying, and planning, and worrying some more, and micromanaging this event since early autumn, and the soiree turned out even better than I'd hoped or dreamed!



Great crowd! The folks from COPE were all there (thank you!), lots of friends and family, a big group from Dundurn, old high school chums, the book club chicks, the trivia folks, GBC staff and students, and a few people I haven't seen in 10 or 20 years... HOLY SMOKES! WOW!




Ace Anais (one of my students) played the part of the Bloody Bride: doesn't she look wonderful! And, yes, that really was my wedding dress!




Moose the Florist outdid himself with the flowers. These are real roses with images printed right on them! We gave single roses to every guest and I had two bouquets: one fresh flowers and the other dried flowers. Very cool! http://www.sayitwitharose.ca/





My neighbour Patricia is awesome and I couldn't have pulled this off without her! Patricia baked the cake, acted as cashier and sales clerk for the books, and basically she kept me sane!




I sold and signed over one hundred books! Wow, what a fun and heady feeling seeing people line up to get a book signed by little old moi!
So, a great night and I couldn't be happier!
Thanks everyone!